Monthly Archives: April 2012


by admin | Apr 05th, 2012


MGMA 2011 was the debut of the combined businesses of Availity and Realmed and their program to deliver ”the best of both” advanced health information services to one of the nation’s fastest growing networks of providers, health plans and industry providers. We chose a aluminum extrusion system as a foundation of this design for its durability, style and monumental messaging capability.

Integrated interactive messaging platforms allowed for seamless presentations and allowed the joint sales force to deliver information to medical professionals in an organized and effective manner. The simple elegance of the tower and perpendicular ”billboard” spoke to the individual strengths of the merged companies yet was also an architectural metaphor to the combined strength forged by the new union.

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